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White bread reviews

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Last updated: 13 August 2019


Checked for accuracy by our qualified fact-checkers and verifiers. Find out more about fact-checking at CHOICE.

We blind taste test and review 30 supermarket sliced white breads (24 regular, six gluten-free) from brands including Abbott's Village Bakery, Helga's, Mighty Soft, Tip Top and Wonder White to see which loaf rises above the rest for both nutrition and taste.

  • Our interactive comparison tool helps you sort by price, and our Recommended list will quickly tell you which breads come out on top.
  • Our bread buying guide summarises our findings and gives tips on navigating the on-pack claims and choosing the healthiest bread.
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How we test


We tested packaged, sliced white breads that are available nationally through at least one of the major supermarket chains. Where there was the option, we chose sandwich sliced. We didn't include fresh-baked bread from in-house bakeries, sourdough or brioche. Price is based on the price of a loaf in Sydney stores (not on special) in July 2019. We tested a total of 30 products, 24 regular breads and six gluten-free.


Our experts tasted the bread samples 'blind' (without knowing the brands) in a randomised order, which was different for each expert. Regular breads and gluten-free breads were tested separately.


Experts independently judged all breads, scoring each sample for flavour and aroma, texture and appearance. The overall score is made up of taste 70% (50% flavour, 20% texture, 20% aroma and 10% presentation) and nutrition 30% (based on the Health Star Rating, calculated from the details in the nutrition information panel and converted to a percentage). We recommend products with an overall score of 75% or more.

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List of brands we tested in this review.


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    Pack price in Sydney stores (not on special) in July 2019.

    enter value/s in increments of 1 between 1.29 and 7

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    Gluten free

      Price per 100g

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      Based on price in Sydney stores for a pack (not on special) in July 2019.

      enter value/s in increments of i between 0.2 and 1.5

      Percentage Australian ingredients

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      As per the country of origin statement on pack.

      enter value/s in increments of i between 45 and 99

      Included in this review

      Members-only access
      • Shop Ethical Rating
      • % Australian ingredients
      • Brand
      • Availability
      • Model
      • Recommended
      • CHOICE score
      • Taste test score
      • Nutrition score
      • Bread
      • Gluten free
      • Pack size (g)
      • Price
      • Price per 100g
      • Health Star Rating
      • Protein/100g (g)
      • Energy/100g (kJ)
      • Fat/100g (g)
      • Saturated fat/100g (g)
      • Carbohydrates/100g (g)
      • Sugars/100g (g)
      • Fibre/100g (g)
      • Sodium/100g (mg)
      • Ingredients


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