Home-brand products have been the butt of jokes for decades, from quips about scratchy toilet paper to banter about budget baked beans.
But they've come a long way and – believe it or not – some are so good that they rival products costing many times more. Some even top our expert taste tests and reviews, beating well-known brands.
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Hesitant to give home-brand products a try?
Most supermarkets have done away with the basic labels with that "I made this in MS paint" vibe, and you'd often be hard pressed to pick them out in a lineup of branded products.
You might be nervous about changing from tried-and-true favourites: will home brand products be as good, or will you be disappointed?
With the exorbitant cost of living, we know that many people are already switching to cheaper products to save money on their grocery bills. If you haven't already made switches, it might be because you love your tried-and-true favourites and are sceptical: will home brand products be as good, or will you be disappointed?
We've taken the guesswork out for you. CHOICE tests more than 2000 products each year in our labs, so we know which cheaper products are worth it and which are best left on the shelves.
So next time you're filling your trolley, try these products instead of your usual brand – you'll probably be pleasantly surprised by the performance and the savings.
A note about prices: Grocery prices fluctuate so frequently that today's price could be completely different to tomorrow's. The prices listed were correct at the time CHOICE testers reviewed the product. Double-check prices before you buy to make sure you're getting the best deal.
Pantry and freezer
Top tasting tea for a low budget price: Aldi's Just Organic Black tea bags.
The best tea bags on a budget
A nice cup of tea can get your day off to a great start, so it's something you want to get right. And changing what you drink can be daunting – what if it's not as good and the day just goes downhill from there?
Okay, that's a bit of an exaggeration, but tea drinkers do tend to have a lifelong commitment to a particular brand, so swapping to a new one can be almost unthinkable.
If you're willing to give it a go, however, you can trust our results: we enlisted four tea experts for a blind taste test of 32 tea bag brands, so the products we recommend have the expert seal of approval.
Aldi's Just Organic Black Tea was the highest scoring overall – by quite a long way. They were rated at 81%, with their nearest competitor coming in at 73%.
And they're just 6 cents per bag, making them a far cheaper and better-tasting option than big-name brands like Lipton, Twinings and Tetley – even T2 English Breakfast, which costs 52 cents per bag.
Coffee experts rated this Coles instant coffee higher than coffee made on an espresso machine.
The best and cheapest instant coffee
Another morning ritual that we're loath to change, instant coffee can save you a fortune on cafe-made coffees.
You might turn your nose up at instant, but our expert panel found that six products tasted either the same as, or better than, coffee from an espresso machine.
The best news? One of them is the cheapest product we tested, costing just $3.70 a jar!
For an instant coffee that'll keep both your tastebuds and your bank account happy, go for Coles Classic Granulated Coffee Smooth & Bold. With a score of 80%, it's the third-highest scoring coffee we tested – and tastes just as good as an expensive instant that costs three times as much.
Irresistible by name and by nature: this Coles-brand vanilla ice cream ranked highest overall, even beating premium brands.
The scoop on the cheapest, tastiest ice cream
Coles Irresistible Vanilla Bean Ice Cream rose to the top of our ice cream test, beating well-known premium brands such as Gelato Messina, Haagen-Dazs, Connoisseur and Maggie Beer.
At just 65c/100mL it's a bargain to boot, even beating products costing up to $2.95/100mL – that's 4.5 times more.
This doesn't necessarily mean you should eat four times as much Coles ice cream, but with a price this cheap you can certainly enjoy an extra scoop without breaking the budget!
Cleaning
Aldi's Logix Platinum Dishwasher Capsules are hard on stains but easy on your wallet.
Dirt-cheap dishwasher detergent
You can't put a price on clean dishes, right? Pick a poor performer and you'll have to pick again – pick food scraps off your plates, that is.
But our tests show that you don't have to spend a fortune for a great clean. Three dishwasher detergents tied for first place in our recent review with scores of 76%, amongst them the Aldi Logix Platinum Dishwasher Capsules. At 26c per tablet, this homebrand hero is around a fifth of the price of our other top performer, Finish Powerball Ultimate All in 1 Tabs Baking Soda.
If you go for this cheap-but-cheerful performer, you'll have money left over in the shopping budget to buy yourself a little treat. (And if you buy the Coles ice cream above, you can probably afford twice as much.)
Aldi's spray stain remover is a stain buster, but not a budget buster.
The stain removers that wipe out stains, not your budget
If you're after sprays and soakers that are tough on stains but gentle on your wallet, head to Aldi.
Its stain remover spray and laundry soaker powder products didn't quite take out the top spots in our tests but they weren't far off, and they cost a fraction of the big-name brands.
In the pre-wash stain spray category, Aldi Di-San Pro Ultra Degreaser with Enzymes scored 75% – just one point behind the top scorer, Sard Super Power Stain Remover Toughest Stains. But the Sard product costs $1.90 per 100mL – more than six times the price of the supermarket spray.
While you're picking up the spray stain remover, grab some Aldi Di-San Pro Oxy Laundry Soaker & In Wash Booster as well. It didn't quite reach the podium, but it is recommended by our experts and for just 37 cents per 100g, it'll bust stains just as well as powders costing four times as much.
Household
Coles has your newborn covered with its cheap but dependable nappies.
The cheap nappies that won't blow out your budget
Babies are expensive creatures, and since your sleep-deprived brain might not be able to figure out a budget, let us help you out.
These nappies are affordable and dependable, so you don't have to worry about blow-outs of the budget or nappy kind.
Coles CUB Newborn Size 1 was the top-scoring newborn nappy in our tests with a score of 89%. Its rival, Huggies Newborn Size 1, scored 88% but costs twice as much at 36 cents per nappy.
The toilet paper that's best for your bum and your budget
Cheap toilet paper can be a false economy: you might need to use more to get a good wipe, it can be scratchy, and – worst of all – it can give way at the worst possible moment.
Plus, it can cost a fortune if you don't pay attention to the cost per sheet.
We don't want to give you the bum steer on toilet paper, which is why, earlier this year, we tested 43 products in our labs, and we can tell you that at the time Aldi Confidence Hypoallergenic Quilted Softness Toilet Tissue 4 ply gave the best wipe for your wallet.
A fraction of the price of premium toilet papers – 45 cents per 100 sheets – it outperformed all of them in our testing, coming in at the top of the table.
Stock images: Getty, unless otherwise stated.
