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Milk chocolate reviews

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Last updated: 16 December 2021
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Checked for accuracy by our qualified fact-checkers and verifiers. Find out more about fact-checking at CHOICE.

We blind taste test and compare 24 supermarket milk chocolate blocks, from brands including Cadbury, Lindt and Nestlé, to find the best.

  • Our interactive comparison tool helps you sort by price, percentage of cocoa, sugar content and more, and our Recommended list quickly tells you the best milk chocolates.
  • Our milk chocolate buying guide discusses price, touches on the international standard for milk chocolate, and looks at dairy-free and sugar-free options.
  • We've partnered with Shop Ethical on this review to show the ratings that the Ethical Consumer Group gives to each company (not product).
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How we test

Products

We tested 24 chocolate blocks labelled as 'milk', 'mylk' and 'm*lk' (including cooking/compound chocolate) that are available nationally in major supermarket chains. We excluded flavoured varieties.

Price is as purchased in Sydney stores (not on special).

Tasting

Our experts tasted the milk chocolate samples 'blind' (without knowing the brands). Two sets of samples (set A and set B) were prepared and posted to each expert, and the tasting order was randomised for each expert.

The "A" tasting samples had all packaging removed, and identifying features on the chocolate surface (logo, pattern, etc.) were obscured. Each sample, regardless of the presence of identifying features, was treated the same. Each sample was tasted and independently judged on three criteria: aroma, texture and flavour.

The "B" presentation samples had all packaging removed, but any identifying features remained untouched. These samples were judged on one criterion only: appearance.

Scores

The CHOICE Expert Score is made up of 90% taste (35% flavour, 35% texture, 5% aroma and 25% appearance) and 10% nutrition (based on the Health Star Rating, calculated from the details in the nutrition information panel and converted to a percentage). We recommend products with a CHOICE Expert Score of 70% or more.

Matthew Steen
By Rachel Clemons
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Brand

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List of brands we tested in this review.

    Price

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    Pack price in Sydney supermarkets (not on special).

    enter value/s in increments of 1 between 1.99 and 9

    Recommended products

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    Member only

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    Taste score

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    The taste score is weighted as follows: 35% flavour, 35% texture, 5% aroma and 25% appearance.

    enter value/s in increments of i between 38 and 88

    Price per 100g

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    Based on the price paid for specified pack sizes in Sydney supermarkets (not on special).

    enter value/s in increments of i between 0.67 and 11.25

    Sugars per 100g (g)

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    As per the nutrition information panel on the pack purchased.

    enter value/s in increments of i between 1.9 and 58.2

    Organic

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    Certified organic, as per the label on the pack.

      Vegan

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      Suitable for vegans – contains no animal content.

        Included in this review

        Members-only access
        • Recommended
        • Overall score
        • Taste test score
        • Nutrition score
        • Percentage of milk
        • Percentage of cocoa
        • Cooking chocolate
        • Vegan
        • Organic
        • Shop Ethical Rating
        • Pack size (g)
        • Price
        • Price per 100g
        • Energy per 100g (kJ)
        • Protein per 100g (g)
        • Fat per 100g (g)
        • Sat fat per 100g (g)
        • Sugars per 100g (g)
        • Sodium per 100g (mg)
        • Ingredients
        • Sustainable certification
        • Country of origin
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