CHOICE 50th anniversary

See the changing face of CHOICE over 50 years, as we roll back the decades.
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  • Updated:23 Mar 2010


January 1970


ACA enlightened confused women on the differences between pantyhose denier, gauge and weave. “Today’s answer to the needs of the miniskirt and greater body freedom comes in a bewildering array of sizes, types and styles.”
We tested portable cassette recorders: “They eliminate the time-consuming and frustrating business of threading tape – you just snap in the cartridge.”
Food labelling went under the microscope. “Regulations do not give the consumer information about the food she buys,” we wrote. “When she cannot examine the contents, all the necessary information should appear on the label.”
“The Pill – do its benefits outweigh its hazards?” we asked in a report sizing up the overseas research. Our advice to members? Minimise the hazards by having a check-up every six to 12 months, including a Pap smear, breast examination and blood pressure measurement.


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Video: 50th Anniversary - 1970s

In the second of our five-part series, we flash back to the 1970s.

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