CHOICE Computer technology reliability survey 2010

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The four top brands, Canon, HP, Epson and Brother, account for 90% of the printers in the survey, with the lion’s share of 40% going to Canon. Inkjets are much more common than laser printers, making up 75% of the total. This is split fairly equally between multi-function printers (MFPs) and simple inkjet printers.


Of all the categories, it’s laser MFPs that give the most trouble, with 18% having some problem in the past year. The most common issues were with rollers and paper feeds, which the Brother multi-function lasers seem particularly susceptible to. This problem affected 11% of users, in direct contrast to its stable-mate single function laser printers, which topped the printer category with only 6%. Not many problems needed repairs, with most scoring in the high nineties except the Brother laser MFPs at 92%.



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Customer loyalty

Most customers are loyal, with 90% of users indicating they would buy the same brand again. This ranges from a stellar 96% for the various Canon printers, to a creditable 88% for Epson’s multi-function inkjets. The Brother multi-function units and the minor brands trail the field at just 82-83%.


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