Hair straighteners

A good hair straightener will give you smooth, sleek and dead-straight hair at home, without the expense of professional styling.
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  • Updated:27 Nov 2007

01.Hair straighteners

Woman straightening hair

Test results for 10 hair straighteners priced from $15 to $299

You can’t change the genes that make your hair straight or curly, but now you can easily change the way it looks, if you want to wear your wavy mane straight once in a while.

Investing in a good hair straightener can save you a lot of time and money at the hairdresser’s. But it must do the job well, gliding smoothly through your hair and leaving it frizz-free all day. And it must be fast and easy-to-use — who’s got hours in the morning to do their hair?

To find out which of the many hair straighteners on the market meet all these demands, we went to retail shops and bought 10 widely available models. We asked 15 volunteers to give us their verdict, and also tested the hair straighteners in our lab, measuring how fast they heated up and how hot they got.

Brands tested

  • Diva Hair Straightener
  • GHD IV Styler ghd 4.1B
  • Joh Bailey Travel Straightener JBS75
  • Living Essentials by Mistral Ceramic Hair Straightener LEHS10
  • Maxim Professional Straightener HS988C
  • Philips Tresemmé SalonShine Elite HP4669/07
  • Tiffany Pro Series Digital Hair Straightener HST70
  • VS Sassoon Premiere Series Total Freedom 230 cord/cordless VSP2099A
  • VS Sassoon Pro 230°C Straightener VS2075MPA
  • Wahl Cutek Ceramic/ZA105

CHOICE tests are different. We buy the products we test — no freebies from manufacturers. Companies can't buy ads on our site and our work is funded by people like you

Please note: this information was current as of November 2007 but is still a useful guide today.



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