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2017 Christmas grocery basket survey

CHOICE says there are big savings to be made on Christmas groceries if you don't remain loyal to the big two supermarkets

30 November 2017

Consumer group CHOICE has released the findings of its 2017 Christmas supermarket price survey, which looks at the price of a basket of 22 items at Coles, Woolworths and Aldi.

"While many people like to splash out at Christmas, doing a little research before you fork out for your festive feast can save you at the checkout," says CHOICE Head of Media Tom Godfrey. 

"From smoked salmon to tinsel, taking your time to compare prices at the big three retailers can really pay off. 

"CHOICE's savvy shoppers found a basket of Christmas grocery essentials at Aldi ($177.50) cost 20% less than a basket of equivalent products at Woolworths ($217.05) and 12% less than one at Coles ($200.25).

"There is also money to be saved if you keep an eye out for the specials. On the day of our shop, CHOICE saved more than $15 at Coles ($184.55) when promotions were included, while $10 was saved at Woolworths ($207.05)."

The Christmas number crunch comes after consecutive Consumer Pulse surveys found food and grocery prices remain one of the top cost of living concerns, with the most recent survey finding 73% of Australians were feeling the squeeze at the checkout.  

"With family finances often stretched at this time of year, knowing how to get your gifts wrapped and turn a feast for less will be an early Christmas present for those trying to make ends meet," Mr Godfrey says.  

"It's also worth keeping an eye out for last minute specials as we get closer to Christmas as the big supermarkets try to entice you in-store."

CHOICE basket of 22 Christmas grocery essentials

Christmas food
• Half leg ham (closest to 5kg)
• Turkey breast roast, frozen (1kg)
• Smoked salmon (200g)
• Australian tiger prawns, cooked, frozen (1kg)
• Christmas plum pudding (700g)
• Fruit mince pies (6 pack)
• Brandy snaps (8 pack)
• Raspberries, frozen (500g)
• Thickened cream (600mL)
• Brie (125g or closest)
• Mixed nuts, salted (375g or closest)
• Gingerbread house kit
• Chocolate coins (150g)
• Candy canes box (269g or closest)
• Favourites chocolates (320g)
• Chocolate balls (150g)

Christmas decor, cards and wrap
• Christmas cards (20 pack)
• Christmas gift wrap (single roll, 5m)
• Tinsel (3m or closest)
• Handcrafted/painted glass baubles (6 pack or closest)
• Outdoor LED fairy/icicle lights (250 pack or closest)
• Christmas crackers/bon bons (10 pack or closest)

Media Inquiries
Tom Godfrey, Head of Media and Spokesperson - 0430 172 669 - @choice_news

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