Once upon a simpler time we had the choice of "milk", or if someone was watching their weight, "skim milk". Now? We're asked to choose between cow's milk or goat's, full fat, lite or no-fat, calcium added or cholesterol reduced, or milk that isn't milk at all – made from soy, almond, oats or rice. All before the morning coffee has even kicked in! CHOICE helps you make sense of the different kinds of milk now available, because the most confounding thing at the supermarket shouldn't be the dairy section (it's why the other queue always moves quicker than yours).
Too much variety curdling your brain? We explain the 80 different kinds of milk available at the supermarket.