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How we test toasters

How do we find the best toaster in town? A lot of bread is involved...

toast in two slice toaster

Toasters are one of those everyday household appliances you need consistent results from, slice after slice. There's a huge range of toasters on the market, from cheap no-frills designs to 'statement pieces' for your kitchen benchtop that will set you back $400.

But which ones can you rely on to produce evenly browned toast every time? That's where our CHOICE toaster reviews come in.

Our expert testers

Our toaster gurus know what makes good toast, seeing beyond the shiny chrome finishes and the gimmicks that manufacturers throw into this essential kitchen appliance. Consumers are putting a lot of different things into their toasters these days – but they still want to know if they'll get evenly browned toast, cycle after cycle. 

How we choose what we test

Our market researchers survey major manufacturers and scour the market to see what's out there. We include 'top of the line' brands with sleek or unusual designs, as well as cheap chainstore models, to see if it's really worth paying more if all you want is a decent slice of toast.

We include both two- and four-slice toasters. Once our market research is completed we put together a final list that goes to our buyers. They then head out to the retailers and buy each product, just as a normal consumer would. We do this so we can be sure the toasters are the same as any consumer would find them and not 'tweaked' in any way. 

How we test

Our toasters go through many checks, and we regularly review our test method to make sure we're helping consumers get the most out of their toasters. After surveying more than 500 CHOICE members, we revamped our test to incorporate a multigrain performance score, because 70% of respondents use multigrain in their toasters. Read more about our member survey on toasters, including the kinds of problems people have with their toasters.

We rate how well the toast browns using a colour chart

We rate how evenly and consistently the bread toasts after configuring the toasters for a B4 shade, as shown in this toast chart.

Test preparation

  • Buying the bread: We use standard loaves of white supermarket bread for our evenness of browning and consistency tests; we make sure it has minimum contact with the air so it stays fresh throughout the test. We use a commonly found multigrain bread for the multigrain test.
  • Optimising the toasters: We don't test the toasters right out of the box. We first give them a chance to settle in by running them for a cycle (or in accordance with instructions, if available) at ambient room temperature. We then determine the best browning control settings over a couple of cycles using a standard reference photograph that illustrates the ideal toast colour.
  • Toaster positions: We put the toaster in the most appropriate position from a user's perspective (so that the controls are easily accessible and so on). This helps determine the ease of use score.
  • Toaster features: We will note any particular features, such as whether there is a high-lift carriage or separate browning controls for four-slice toasters.

Performance tests

Evenness of browning and "repeatability" of browning tests: Using the reference photo, and with the toasters prepared to an optimum browning level, we run the toast through four cycles. We assess the evenness of browning and compares the results from each toast run to make sure that the toaster delivers consistent results, cycle after cycle. A toaster that scores top marks for evenness of browning will have evenly toasted sides on all slices.

Temperature: We will test the surface temperature of the control knob and body surface. Anything that registers heat above 78°C can't be recommended.

Frozen bread: We toast bread that has come directly out of the freezer. Where available, the defrost setting is used. We assess the slices for evenness of cooking and consistency of colour across cycles.

Single slice test: Sometimes you may only want to toast one slice of bread. We look at how well a single slice is toasted.

Multigrain test: We now include a multigrain result in our test. We also looked at crumpets, but most toasters don't handle them well, and we recommend that when toasting crumpets you monitor the browning process closely – a repeat full or partial cycle may be needed for best results.

Ease of use

Our experts look at:

Ease of operating controls and how easy it is to lock the bread carriage into position.

Ease of removing and replacing the crumb tray.

Ease of cleaning exterior, including how easy it is to wipe clean and whether it has places which may trap dirt and breadcrumbs.

Test criteria explained

Our tested toasters are ranked on performance (70%) and ease of use (30%).

Performance consists of the evenness of browning and consistency (50%), multigrain test (20%), single slice bread (15%) and frozen bread (15%). 

Ease of use consists of ease of crumb removal, ease of cleaning exterior and ease of operating controls.

Recommended toasters have to score at least 75% overall and pass our external temperature safety check. We may also take member feedback relating to ongoing reliability into account.

We care about accuracy. See something that's not quite right in this article? Let us know or read more about fact-checking at CHOICE.