Labelling and advertising

Independent and trusted investigations into food labelling and advertising and product sustainability.

Top 10 Popular Articles

shrink_lead

Shrink watch

16 Dec 2009 | Let us know your additions to the list so we can investigate further. More >>

2009_12_hard_word_web

The Hard Word - Dec 2009

21 Dec 2009 | McDonalds, tattoos and traces of nuts feature in this pilot for our new series. More >>

chickens on grass

Free-range meat - is it all equal?

06 Mar 2007 | Free-range can mean a variety of things — the only common bottom line is that the general welfare requirements under state-based animal welfare acts and codes must be met. More >>

Set and styled table with food and wine

Food styling tricks revealed

24 Jan 2002 | The problem with food photography is that food tends to dry out, shrink, discolour and sag — food styling is about counteracting these forces.  More >>

Children's products on computer screen

Food marketing: child's play?

06 Mar 2007 | Kids are a special target for food marketing, and this concerns us for several reasons. More >>

Fairtrade logo

Fairtrade products buying guide

27 Aug 2007 | So what are Fairtrade products, and what’s it all about? More >>

Earth and shopping trolleys

Food miles - why eat 'local'?

28 Oct 2008 | Food miles advocates are calling for localised eating to counter the number of imported products on our supermarket shelves. But is it even possible to eat well on food grown within about 160km of where you live? More >>

Woman shopping

CHOICE guide to food labelling

20 Jan 2009 | Food labelling can be a minefield of confusion and misinformation. Labelling legislation offers some relief, but often isn't sufficiently enforced. More >>

2009_12_hard_word_web

The Hard Word - January 2010

21 Jan 2010 | An honest clairvoyant, a murderous driving school and a cash prize that falls a little short. More >>

Woman

Green claims on supermarket labels

06 May 2008 | CHOICE is campaigning to make sure green claims are honest and useful, because consumers should be able to sort the true green products from the greenwash. More >>

Top 10 Recent Articles

nutritional-trademarking-lead

The rise of nutritional branding

20 Nov 2012 | We look at 200 products with implied health or quality claims and discover there is a fine line between healthy and hoodwinked. More >>

Palm oil

Palm oil labelling

20 May 2013 | It contains high levels of saturated fats and causes environmental damage, so we look into why specific palm oil labelling isn't mandatory. More >>

CH1211_Seafood_Lead_WEB

Sustainable seafood labelling

20 Dec 2011 | Are the big supermarkets’ sustainable fish-sourcing strategies bona fide or merely a marketing hook? More >>

CH1011_FoodLabeling_LEAD-018

Truth in food labelling

15 Sep 2011 | Seductive labels on food that promise less saturated fat, no added sugar or a bumper amount of wholegrains often don't tell the whole nutritional story. More >>

AustralianMade_lead

Country of origin labelling

10 May 2011 | Our survey revealed Australian consumers are passionate about buying Aussie products, but do they understand claims about the origin of the food they are purchasing? More >>

2009_12_hard_word_web

The Hard Word-August 2010

26 Aug 2010 | It's cheaper to pick your pizza up in person, better to play it safe with the seafood menu and easier to disregard the rules of punctuation. More >>

2009_12_hard_word_web

The Hard Word July 2010

28 Jul 2010 | Puzzle over a massive jigsaw, contemplate giant baby faces and home cooking with a chemistry set.  More >>

Weight Watchers

Excess packaging

01 Jul 2010 | Any trip to a supermarket, pharmacy or department store finds plenty of products packaged with lots of empty space. CHOICE asks manufacturers to explain why. More >>

2009_12_hard_word_web

The Hard Word - May 2010

21 May 2010 | An interesting definition of the word 'silent', a pack of prehistoric parmesan, and a gun that's mostly harmless. More >>

2009_12_hard_word_web

The Hard Word - March 2010

24 Mar 2010 | Unit pricing gone mad, bottom humour and tasty pizza packaging. More >>

Newsletter sign-up

Sign up here for free updates on CHOICE's latest tests and reports.

Request a
CHOICE test

 
Get access to all CHOICE BENEFITS
$1.91/wk
*Billed quarterly
 

E-newsletters

Sign up to receive FREE email updates of our latest tests, consumer news and CHOICE marketing promotions.

* 
* 
* 
 

Polls

 
 

Do you want traffic light labelling on food?

  
20%
 
Don't care
  
7%
 
No
  
71%
 
Yes