Toilet paper review and compare

Finding a toilet paper that does its job is no simple matter.
 
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  • Updated:4 Sep 2008
 

02.Results

The following models scored the best results in our test 

What to buy
Brand Price *
QUILTON Gold $1.11
QUILTON 3 Ply $0.78
CONFIDENCE 3 Ply $0.78
QUILTON Unscented $0.82
QUILTON Double Length $0.78
Green buy
ENVIROSOFT 100% RECYCLED $0.71
 

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Results table

Full results for all models are shown in the table below

Features Scores Cost
Brand / type (in rank order; number in brackets is the number of people who tried it) Ply Overall score (%) Softness score (%) Absorbency score (%) Price ($ per 250 sheets)
Quilton Gold (58) 4 86 91 89 1.11
Quilton (55) 3 84 85 84 0.78
Confidence (Aldi) (56) 3 79 80 83 0.78
Quilton Unscented (61) 3 79 78 75 0.82
Quilton Double Length (58) 3 78 76 78 0.78
You'll Love Coles (57) 3 75 78 75 0.69
Plush (60) 3 74 71 81 0.80
Sorbent (60) 2 74 75 73 1.09
Kleenex Cottonelle Double Length (61) (B) 73 82 73 0.88
Kleenex Cottonelle (64) (B) 73 82 76 1.10
Kleenex Cottonelle Hypo-allergenic Unscented (58) (B) 71 79 78 1.10
Woolworths Select Hypo-allergenic Double Length (62) 4 70 69 72 0.78
Envirosoft 100% Recycled (51) (A) 3 68 56 68 0.71
Sorbent Hypo-allergenic (58) 2 68 72 71 0.99
Confidence (Aldi) (59) 2 58 63 57 0.46
IGA Eden (55) 2 55 57 55 0.80
Black and Gold Printed (53) 2 54 59 55 0.57
Purex (53) 2 53 59 59 0.59
WonderSoft (56) 3 53 45 66 0.80
Dandy Value (52) 2 49 51 50 0.32
You'll Love Coles (56) 2 49 39 56 0.50
WonderSoft (60) 2 48 43 54 0.61
Naturale 100% Recycled (56) (A) 2 41 43 50 0.49
Dandy EnviroFriend (62) (A) 2 39 44 48 0.45
TreeFree (54) (A) 2 39 44 46 0.47
Home Brand (65) 2 37 55 37 0.50
Coles $mart Buy (56) 2 36 36 36 0.34
 

Table notes

(A) Recycled product
(B) Not listed on the packaging.

Overall score This is a score given by the Home Testers; it’s not an amalgamation of the other scores. See How we tested, below, for more on how the trialists rated the toilet rolls.

Price What we paid in February/March 2008. However, toilet paper is often on special, so check which brand is available at a good price every time you’re buying it.

How we tested

The trialists 318 CHOICE Home Testers were each sent five rolls of toilet paper with the packaging removed.

The toilet papers 27 widely available toilet paper products were chosen for the trial. For consistency, only the white version of each toilet paper was tested, except for BLACK AND GOLD Printed, which had no white version available. We didn’t include one-ply products.

The user trial Trialists tested one type of toilet paper at a time, using each for three days or until the roll ran out, whichever came first. Once they’d finished using each roll, they filled in a survey rating it for several factors, including softness, absorbency, strength, thickness, fragrance, appearance and ease of use. Then they gave each product an overall score.

At the beginning of the trial, the Home Testers filled in a survey about their buying habits and preferences, in which the four most important factors for toilet paper emerged as softness, absorbency, strength and thickness.

Your say - Choice voice

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