Inaugural CHOICE Awards coming soon


Winners announced at ceremony in Sydney on March 15

In a first for the consumer organisation CHOICE will present its own awards to celebrate the very best goods and services.

The awards, to be announced on March 15 in Sydney, are for six categories including best retailer, best baby brand, best technology innovator, best food endorsement program and best low-fee bank account.

To mark CHOICE’s 50th birthday, the CHOICE Heritage Award will also be awarded to the brand that has consistently topped its product tests over the past five decades.

The nominations have been determined by CHOICE with the judging carried out by a panel of its experts against stringent criteria (see accompanying fact sheet).

The People’s CHOICE Award for Best Retailer will be determined by a popular vote from the organisation’s 200,000 subscribers.

“We think it’s time to hand out some carrots to reward behaviour which benefits consumers as well as the sticks to those who merit criticism,” said CHOICE CEO Nick Stace.

The awards have been in development for two years and are timed to mark the 50th anniversary of CHOICE - Australia’s leading consumer group.

The CHOICE Awards categories are as follows:

  • People’s CHOICE Award – Best Retailer
  • Best Baby Brand
  • Best Technology Innovator
  • Best Food Endorsement Program
  • Best Low-Fee Bank Account
  • The CHOICE Heritage Award

The names of those short listed in each category will be announced in late February.

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